One of my very good colleagues, Asim at Templeton Green Business coaching tweeted recently along the lines, "Do you think of sales as a funnel or a pipeline?"
Twitter is a distracting world of sometimes pointless chattering but depending on who you're listening to, the chattering or tweets can be thought provoking, challenging and can sometimes get you some business. The best person to speak to about twitter and how to make it work for you is Katie Anderson at Katie Anderson Blogs but I digress a little.